Meta & Facebook Ads
Facebook and Metaads that bring buyers,not price shoppers.
A Meta ads agency for Australian service businesses. You are most likely reading this because one of our ads found you. That is the whole pitch.
- Ads, landing page and follow-up built as one system, not three separate invoices
- Cost per job tracked, not cost per click
- You deal with Jack. Not an account manager, not a junior, not an offshore team
Check it yourself
Most people find this page through one of our ads.
Every agency tells you they can generate leads. Ask them where their own clients came from and it goes quiet. Referrals, mostly. A network. Someone's mate.
We run Meta ads to find businesses like yours, and then we run Meta ads for those businesses. It is the same system pointed in two directions. If it did not work, you would not be here reading this.
That is the only claim on this page you can check yourself, right now, before you speak to anyone.
Where the money actually goes
The ads are rarely the problem. The twenty minutes after the click is.
You have probably run Facebook ads before, or paid someone to. Maybe it produced enquiries and none of them were worth having. Maybe it produced nothing and you got a report full of reach and impressions.
Here is what usually happened.
Minutes after the click
Your enquiries, going cold
0:00
The ad worked. Someone stopped, read it, and tapped.
0:40
Then they hit a page that asked for too much and told them too little, so most of them left. The few who did fill in the form landed in an inbox.
4:00
You were on the tools. Meanwhile the competitor who answers in four minutes was already on the phone.
20:00
By the time you called back that evening, they had already booked someone else.
Nothing in that chain was an advertising failure. Every dollar of it gets blamed on the ads.
Now run it forward twelve months. Same budget, same leak. The enquiries you paid for keep arriving and keep going cold in the gap between the click and the callback. You conclude Facebook ads do not work for your industry, and you stop. Meanwhile the competitor who answers in four minutes keeps buying the same clicks you gave up on, at the price you stopped being willing to pay.
That is the actual cost. Not the ad spend. The jobs that were sitting in your inbox with someone else's name on them by the time you got to the ute.
How we run it
Four steps, and you can see all of them.
Research
Competitor intel and creative research. We work out what your market is already responding to before a dollar goes out the door.
Build
Creative that stops the scroll, targeting that filters out the price shoppers before you pay for them, and copy matched to a page built to convert. Not a boosted post.
Catch
Follow-up that fires in minutes, not days. This is the step almost nobody sells you and it is the one that decides whether the spend was worth it.
Scale
Weekly reviews. Scale what books jobs, kill what does not. You get the numbers either way.
Meta ads create demand. Google ads capture it. Most businesses run one and wonder why growth stalls.
Energised Networks
Residential CCTV$51
per lead, down from $199
Three months later: better quality leads at 74% less spend.
KTEC Electrical & Solar
Electrical & solar7
site assessments booked
Two weeks after launch while competitors sat silent. 4 proposals sent, 1 job won.
Wright Dietitian
Sports dietitian$57.21
cost per lead
4 clients converted within the first 5 weeks. National reach from a Perth-based practice.
Chemistry Training
Fitness37%
increase in members
Biggest membership growth in their history.
100+ clients and $2M+ in ad spend, from skip bins in Cairns to chiropractic in Newcastle. We know where the money leaks because we have watched it leak in most of them.
Who this is not for
We say no to a fair bit of work.
We are not a fit if you want someone to run ads and leave the rest to you. The follow-up is half the system. If it is not going to get used, the ads are not worth buying.
We are not a fit if you cannot service more work. Two of the businesses we have turned away were one person with a full book. Ads would have made their life worse.
And we are not a fit if you need forty leads a week at eight dollars each. That is a different business to the one we run. We would rather send you ten people ready to buy than a hundred asking what your cheapest price is.
If we cannot see a clear path to results for you, we will tell you on the call and we will not take your money.
Our Triple-Lock Guarantee
We put our money where our mouth is.
Double your leads or we work free
We'll double your qualified leads in 120 days. If we miss the target, we keep working at no extra cost until we hit it. No excuses. No fine print.
Direct access, full transparency
You work directly with Jack. Weekly updates. Live dashboards. You'll always know exactly where your money's going and what it's producing. In plain English.
No lock-in. Keep everything.
Stay because it's working, not because you're stuck. Month-to-month means you can walk anytime. And if you do? You keep everything we built.
Why can we make this guarantee? Because the Growth Engine isn't an untested theory. It's a proven system behind 100+ clients and $2M+ in managed ad spend. We only win when you win.
Straight answers on Meta ads
Your questions, answered.
I've been burnt by a Facebook ads agency before. Why would this be different?
Will Facebook ads just bring me price shoppers?
I'm not a marketer. How much do I have to learn?
How much should I budget?
How long before I see something?
Do you have lock-in contracts?
Book Your Free Xcelerate Game Plan
See exactly why your ads aren't working, and what to do about it.
The call is free. The plan is yours to keep. The only risk is staying stuck.
- Find the hidden profit-killers in your current marketing
- A blueprint to double your leads in 120 days
- 3 high-converting ad angles for your business
- A custom roadmap you keep, whether we work together or not